Coconut-Derived Surfactants (e.g., Sodium Cocoyl Isethionate)
Gently yet effectively remove dirt, grease, and odor without irritating sensitive dog skin.

Oatmeal Extract
Soothes dry, itchy skin while hydrating and calming irritation—perfect for dogs with allergies or sensitivities.

Aloe Vera Leaf Juice
Provides deep hydration and promotes healing of minor skin irritations or hot spots.

Hydrolyzed Wheat Protein
Strengthens hair fibers and adds softness and elasticity, making brushing easier.

Natural Fragrance Oils (e.g., Lavender or Cucumber-Mint)
Deodorizes gently and leaves a light, fresh scent without overwhelming the dog’s senses.

Guar Hydroxypropyltrimonium Chloride
A naturally derived detangling agent that helps reduce static and smooth out knots in long or curly fur.

Hydrolyzed Silk Protein – Improves manageability and shine

Argan Oil / Jojoba Oil – Deeply nourishes without buildup

Panthenol (Pro-Vitamin B5) – Softens and strengthens

Coconut-Derived Surfactants – Gentle, low-irritation cleansing

Aloe Vera – Soothes skin, hydrates coat

Blue/Purple Botanical Extracts (e.g., Blueberry, Violet Flower) – Neutralize yellow tones

Lemon Peel Oil / Citrus Extract – Gently lifts stains and enhances brightness

Chamomile Extract – Soothes sensitive skin, enhances natural shine

Rice Bran Water – Natural brightening and antioxidant effect

Calendula Extract – Brightens golden and light brown coats naturally

Honey or Royal Jelly – Nourishes and boosts shine

Sunflower Seed Extract – Protects against UV fading

Hydrolyzed Keratin – Reinforces hair fiber, improves smoothness